— Steve Plunkett SEO (@steveplunkett) May 18, 2016
Wednesday, May 18, 2016
Tuesday, May 17, 2016
Mobile Search - Rich Cards - Google Now
Rich cards are a new Search result format building on the success of rich snippets. Just like rich snippets, rich cards use schema.org structured markup to display content in an even more engaging and visual format, with a focus on providing a better mobile user experience.
Evolution of search results for queries like [peanut butter cookies recipe]: with rich cards, results are presented in carousels that are easy to browse by scrolling left and right. Carousels can contain cards all from the same site or from multiple sites.From Google Webmasters BlogRelated articles
- Redesigned Google Analytics mobile app now available for both Android and iOS (analytics.blogspot.com)
- How to Optimize Your Small Business Website for Mobile (tech.co)
- Fast Track to the Top on Google: Answer Boxes (dexmedia.com)
- YouTube Introduces 6-Second Video Ads For Mobile Users With Short Attention Spans (consumerist.com)
- Study: U.S. mobile networks inferior to many in Europe; T-Mobile ranks 1st in U.S. (fiercewireless.com)
- How to Get Ahead of the Voice Search Curve (rackspace.com)
- Google Is Bringing Play Store Apps To Chromebooks (techweekeurope.co.uk)
- Google Reviews Just Got Easier - No G+ Required (blumenthals.com)
- Just In: Alphabet Earnings Fall Short of Expectations (scienceworldreport.com)
- 10 Brilliant Graphic Design Trends of 2016 (dineshree9.wordpress.com)
Google's New Mobile Testing Tool
Mobile is close to our heart - we love seeing more and more sites make their content available in useful & accessible ways for mobile users. To help keep the ball rolling, we've now launched a new Mobile Friendly Test.
The new tool is linked from Search Console's mobile usability report or available directly at https://search.google.com/search-console/mobile-friendly
Related articles
- 10 WordPress Plugins To Easily Create Mobile-Responsive Websites (hongkiat.com)
- Nanopress - Responsive Personal Blog (bootstrapcarnival.com)
- What is responsive design? (postadaychallenge2011.com)
- How to Optimize Your Small Business Website for Mobile (tech.co)
- Best Tips To Develop And Test WordPress Websites for Responsive Design (getresponse.com)
- Does Your Blog Deliver a Positive User Experience? (businessesgrow.com)
- Why is Mobile Responsive Design Such a Big Deal? (getlevelten.com)
- Leveraging the power of video in web design (smashinghub.com)
- YouTube Redesigns Mobile Homepage With Big Images, Recommendations (tubefilter.com)
- A new mobile design for your Home (youtube.googleblog.com)
Using Search Console with your Website or Mobile Application
Google Webmaster Tools is now Google Search Console.
This is a MUST for SEO on any website.
Search Console provides actionable reports, tools, and learning resources designed to get your content on Google Search. You can use Search Console both for websites and for mobile applications; if you have a mobile application, read this page instead.
A. add your website to search console.
B. Add your Mobile Application to Search Console
C. Are AMP Pages for those business that do NOT have a Mobile Application?
D. Google Now Cards or AMP? Is one for local is one for content that replaces a mobile application on a mobile device? With the large majority of users being on a mobile device, that is the "new priority", what is best for your business?
Related articles
- The dangers of 'Googlizing' your site (searchenginewatch.com)
- Google AMP Aftermath: Replacement Image Results (dzone.com)
- 7 Crucial Pieces of Information You Need BEFORE You Start an SEO Campaign (frontiermktg.com)
- It's time to think mobile first (jaxenter.com)
- Ranking reports are synonymous with SEO, but how useful are they in 2016? (browsermedia.co.uk)
- 5 Must-Have Ingredients for Any Online Marketing Strategy In 2016 (dailyblogtips.com)
- How To Google Verify Your WordPress.com Site (flameater.wordpress.com)
- Ready to launch your WordPress site? Read this first (elementarydigital.co.uk)
- Google my business. Do you know how to test your website is working correctly? (creativeagencysecrets.com)
Thursday, April 28, 2016
#GoodKarma #Brands
Brands and Customers... it is all about the relationship, just like in business.
Hey @steveplunkett, we love your sweetness. This gif is for you. #BonLovesOreo pic.twitter.com/sFOYFp6Qn2— Cinnabon (@Cinnabon) April 28, 2016
Related articles
- The Miseducation of A Brand (passionsquared.net)
- There's a Problem With Brand Identity: What Marketers Really Think About Brand Experience [Infographic] (hubspot.com)
- Choose Your Brand: If Not Now, When Will You? [VIDEO] (paraduxmedia.com)
- Branding 101 For Authors: What you Need to Know (badredheadmedia.com)
- What Is Strategic Brand Narrative? (edaccessible.com)
- Brand's identity crisis (andrejdrapal.com)
- Successful Brand Iconography (proformablog.com)
- Author Brands: Which Type of Influencer Are You? (carlywatters.com)
- If Famous Logos Honestly Reflected The Brands They Represented (theultralinx.com)
- Have Your Tired Marketing Efforts Caused Brand Blindness? (kaleidico.com)
Wednesday, March 23, 2016
Schema for Retail: Enabling Rich Snippets for Products #SEO #guano
SEO Guano |
Using markup to enable rich snippets lets you:
- Attract potential buyers while they are searching for items to buy on Google.
- Control your product information. You can maintain the accuracy and freshness of your product information, so your customers find the relevant, current items they're looking for.
Rich Snippets/JSON-LD Schema for Products - https://developers.google.com/structured-data/rich-snippets/products#about_product_offers
Related articles
- Google: We Don't Want To Clutter The Search Results With Too Many Rich Snippets (seroundtable.com)
- Google Is Changing Where Ads Appear In Google Search (techsupportalert.com)
- How to Get 30% More Clicks with Rich Snippets (getresponse.com)
- How voice search is going to change the nature of SEO (business.yell.com)
- How to Control Rich Snippets on Social Media (convinceandconvert.com)
- Google's Accelerated Mobile Pages are Live in Search Results Now (xda-developers.com)
Trigger a Google Now Card via Email
Google Now relies on structured data compatible with schema.org in emails to work. This lets Google understand the fields in your email and construct a Google Now card with the relevant information for the recipient. Only some card types are supported by Google Now.
Schemas in Gmail support both JSON-LD and Microdata and you can use either of them to markup an email. There are two ways of adding semantic markup to your email - you can author the markup yourself or use the Markup Helper to get you started by adding markup to an existing email.
Related articles
- Google Officially Adds JSON-LD Support For Reviews & Products Structured Data Markup (seroundtable.com)
- Google Launches "Gmailify" - A Way To Use Gmail's Best Features With Non-Gmail Accounts (techcrunch.com)
- How to Get 30% More Clicks with Rich Snippets (getresponse.com)
- How to Use Open Graph Tags for More Traffic (getresponse.com)
- Google Gmailify, A New Service That Provides Gmail Features to Non-Gmail Email Accounts (laughingsquid.com)
- Gmailify Gives Your Yahoo or Outlook Email Accounts Access to Gmail's Features (lifehacker.com)
- 'Gmailify' your inbox: Google offers services to users without Gmail address (ctvnews.ca)
- You Can Now Make All All Your Email Accounts Look Like Gmail (time.com)
- Gmailify adds Gmail's spam filtering, inbox organization, Google Now cards to third-party email accounts (9to5google.com)
- Google Unveils "Gmailify" Offering Gmail To Non-Gmail Accounts (Video) (canadajournal.net)
Friday, March 18, 2016
How To Start A Startup in 30 Minutes: #CarCyberProofing - Car Cyber Proofing - Startup I...
How To Start A Startup in 30 Minutes: #CarCyberProofing - Car Cyber Proofing - Startup I...: #CarCyberProofing - Car Cyber Proofing - 3 point domain grab. Forward Domains somewhere useful. Document as much as you can about the...
Related articles
- Uber Hires Jeep Hackers to Improve Automobile Security (eweek.com)
- ESCAR USA Thoughts and the ROI of Investing in Cybersecurity (digitalbond.com)
- Researcher hacks medical devices and the whole hospital with ease (opensourcesinfo.org)
- Worlds Collide: Hot Rodders and Hackers (hackaday.com)
- 2016: The Year of Spying Microwaves and Hijacked Cars (avast.com)
- GM Makes Friends with Car Hackers (ifixit.org)
- `Does Vulnerability Testing Expose All Attack Vectors ? (deepdotweb.com)
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