Thursday, September 18, 2008

Who is Steve Plunkett?

STEVE PLUNKETT
DIRECTOR, INTERNET MARKETING, M/C/C

M/C/C's Director of Internet Marketing, Steve Plunkett, is responsible for all aspects of Internet marketing with a focus on search engine optimization (SEO), Social Media, Digital Asset Optimization, Online Reputation Management and Internet user behavior. Plunkett's competitive personality makes him a perfect fit in the competitive world of SEO. As a child and a gamer, he worked hard ensuring that it was his initials at the top of every arcade game unit in his neighborhood. Today, he uses SEO to ensure his clients appear at the top of the search engine results – scoring big for those clients. At M/C/C, he offers clients a wide array of results-oriented services including keyword research, website development, blog strategy and planning and social networking consulting in addition to organic SEO.

Prior to joining M/C/C, Plunkett served as the director of sales and marketing for a leading Dallas Web site and advertising firm, where he consulted with clients on SEO and Internet advertising, ensuring that his clients' Internet and advertising strategies were in line with current business practices and branding. Plunkett has more than a decade of experience with online marketing and SEO, including his duties as Web sales manager for an ISP and Web development firm beginning in March 1995. He was heavily involved with the search engines Yahoo! and WebCrawler in their early days, serving as an alpha tester. Plunkett was an early editor for both Yahoo! Directory and Netscape's Open Directory Project in 1998. In that position, he created and consulted on the Ontology for the Regional/US/Texas, Society/Law/Law Firms and Health categories, assisted in the creation of Web site criteria for removal and assisted in the removal of fraudulent or abusive submissions. Over the years, Plunkett has been involved in the design and implementation of more than 500 Web sites, ranging from smaller sites to multimillion dollar ventures.

Plunkett is now serving for his seventh year as a judge in the global WebAward competition and has formerly served as a judge for the American Advertising Federation's Addy's competition. He also has several affiliations with Web-related groups; he has served as the HIPAA Internet expert for the Greater Dallas Chamber of Commerce CIO/CTO Forum, as a chairman for the Techscape marketing arm for the Greater Dallas Chamber of Commerce and on the board of directors for the Dallas Ad League. Plunkett has also served as the Internet chairman for the Tyler Chamber of Commerce, as the president of the East Texas Advertising Federation and as the Internet privacy advisor for the 10th district of the American Advertising Federation.

My Articles

http://www.mccom.com/technique/archives/July2007/article_3.html
http://www.mccom.com/technique/archives/January2005/article_3.htm
http://www.mccom.com/technique/archives/May2007/article_3.html
http://www.mccom.com/technique/archives/January2007/article_3.html
http://www.mccom.com/technique/archives/November2006/article_2.html
http://www.mccom.com/technique/archives/September2006/article_2.html
http://www.mccom.com/technique/archives/July2006/article_2.html
http://www.mccom.com/technique/archives/March2006/article_1.html
http://www.fueledcom.com/plunkett_internet_news.html
http://www.fueledcom.com/internet_specialist_news.html

Tuesday, August 05, 2008

Mobile Caller ID

Launched today, the innovative Privus Mobile service from I D YOU, LLC can tell users who is calling by displaying the incoming caller's name and number on the screen. It's the world's first and only real Caller ID for your mobile phone.

Monday, August 04, 2008

Save Trestles, the TRUTH about the toll road

Save Trestles, the TRUTH about the toll road: "Foothill Transportation Corridor South (FTC-South)"

NO!!!!!!

People of California VOTE NO!
for Foothill Transportation Corridor South (FTC-South)

Thursday, July 31, 2008

SEO... what to do?

i've tried saving this for mostly articles i write... however the information i have complied on my other blog is hard to argue with. Plus i don't really feel like updating this one too.. under FUELED.. because that's just not gonna happen. So i do have my domain which is prolly going to end up here... so.. i tried... but it ain't gonna happen. my SEO BLOG about an SEO in DALLAS is here. So.. this blog is going to change... cya.

Tuesday, April 29, 2008

Best Practices for moving your website.

Official Google Webmaster Central Blog: Best practices when moving your site: "Planning on moving your site to a new domain? Lots of webmasters find this a scary process. How do you do it without hurting your site's performance in Google search results?"

Wednesday, March 19, 2008

Leadership Development DVD - 2 Hour House

video

Dallas - Wednesday, March 19, 2008. Amazon’s #1 Best Selling Authors, Brian Conaway and Jose Feliciano describe the process whereby Conaway and 800 plus volunteers built the impossible: a 2,249 square foot house in less than three hours. Setting a world record, helping six charities, and disproving skeptics turned out to be their smallest feats. Achieving these goals is transforming how America is building… everything.
Two years of planning went into the 2 Hour House project with each construction step allotted a specific amount of time. The traditional concrete slab takes three days to cure, the quick cure formula, perfected by Transit Mix, was allocated 30 minutes but took just 22. Installing the garage door, a project that frequently takes a full day was allocated ten minutes and took only three. Revolutionary procedures in personnel management and building techniques enabled Conaway and his volunteers to build the entire home to code in two hours, fifty-two minutes, and twenty-nine seconds.
Teaching others time and process management, leadership skills, performance enhancement, and efficiency techniques forms the basis of 2 Hour House, the company started by Brian Conaway and Jose Feliciano. The ultimate vision-building resource for entrepreneurs and civic leaders, 2 Hour House provides tools and support to leaders building their own seemingly impossible visions. “We’ve provided leaders with the most powerful tool they need:” notes Jose, “a vision-building method anyone can follow that begins with the end in mind.”
The 2 Hour House phenomena is sweeping the nation, reigniting what has always been America’s greatest strength: a belief that anything is possible and innovation makes anything possible. The results: sensational change, one impossible at a time.
The Texas Department of Transportation now uses the quick-drying concrete formula to expedite highway repairs. Ruben Gonzales, inspired by the 2 Hour House video, is performing his own impossible by preparing to compete in four Winter Olympic Games, each in a different decade. Jack Canfield, author of the Chicken Soup books, notes that the 2 Hour House experience demonstrates “what happens when a committed team of people pays no attention to what they have been told is impossible.” View a three minute clip of this incredible event at http://www.2hourhouse.com/.
###
For additional information on this release, please contact Jeannie McLaughlin, CEOIQ, Jeannie@ceoiq.com, 972-983-4258.

Wednesday, February 27, 2008

Search Engine Bias - Search Engine Optimization

Due to search engines’ automated operations, people often
assume that search engines display search results neutrally
and without bias. However, this perception is mistaken.

Like any other media company, search engines affirmatively
control their users’ experiences, which has the consequence
of skewing search results (a phenomenon called “search
engine bias”).

Some commentators believe that search
engine bias is a defect requiring legislative correction.
Instead, this Essay argues that search engine bias is the
beneficial consequence of search engines optimizing content
for their users.

The Essay further argues that the most
problematic aspect of search engine bias, the “winner-takeall”
effect caused by top placement in search results, will be
mooted by emerging personalized search technology.

click for search engine bias essay